We provide Search Engine Optimizing services.   We create well structured websites, with a solid and reliable programming base and then ( SEO Montreal department ) oversee the strategically important, well-placed positioning of your website on key search engine results pages .

  We thought it would be helpful to include a page explaining basic Search Engine terminology.

BUG -  Mistake or small error which makes program behave not the way it was intended to.

CLIENT SIDE -  It refers to actions happening on the client computer ( browser).

DEBUGGING -  Removing bugs from the application (program) without adding new ones.

KEY WORD, KEY PHRASE -  Word or combination of words which describe the best text content of your page.  Used  in metatags to help web spiders to classify your web page in the search engines.

LINK EXCHANGE -  Strategy on how to get other sites to place link to your website on their web pages, to improve your link popularity it is important part of search engine optimization process.

LINK POPULARITY -  The criteria used for some search engines (Google) to position your pages in the search engine results pages.   It is based on the number of valuable sites connected to your website and less important how many of valuable websites is your site pointing to.

METATAGS - HTML tags defining document (web page) information like keywords, description, expiration date etc..

SERVER SIDE - Refers to practically everything what is happening on the web server.

SPAM - It is not very clearly defined by the search engines.  Basically there are techniques used by webmasters to improve search result rankings such as illegal redirections, doorways, cloaking, placing invisible text containing keywords.  You can get penalized or even banned from search engine for that.

WEB CRAWLERS - Please see Web Spider.

WEB SPIDER -  Program designed to visit and read web pages to classify and sort them in the search engine.  It visits your page and follows every link on the page, then takes another web page and repeats task until sees all the pages on your website.
Then moves to the next one.

This dictionary is based on visitors questions.  We will update this page regularly.